Digital Marketing Consultant Stockholm, Sweden

Might be available

(Updated 2023-01-18)

Digital Marketing Consultant

Stockholm, Sweden

Native Svenska, Fluent English, Beginner French

  • 9+ years of experience in Google Ads and Bing Ads
  • 5+ years of experience in Meta Ads
  • 3+ years of experience in Google Analytics

Skills (22)

CUSTOMER SERVICE REPRESENTATIVE

PAID SEARCH

BUDGETS

ACCOUNT MANAGER

SEARCH ENGINE MARKETING

CUSTOMER SERVICE

ADS

SEM

Google Analytics

Digital Marketing

SEO

COACHING

RECRUITING

SEARCH ENGINE OPTIMIZATION

Recruitment

Excel

QUALITY CONTROL

COMPENSATION

SQL

SCHEDULING

RETAIL SALES

CUSTOMER SERVICE TEAM

Summary

I help purpose-driven businesses increase traffic and sales, mainly through Google Ads. Based on more than 9 years of experience working with B2C and B2B clients from various industries I have a solid knowledge in how to optimize your investment and drive more quality traffic to your site.

I am passionate about making Google Ads and digital marketing more readily available to people who do not have the know how. I offer trainings and workshops where I teach you/your team how to navigate this topic. Regardless if you are a beginner working hands on in an account or if you are working with an agency and want to be a better
requester.

Are you interested in working with me? Send a message here on LinkedIn or an email to:
emelie@aworkconsulting.se

Professional Experience

Digital Marketing Consultant
Awork Consulting

2021-05 - Present

I am available for long and short consulting assignments/collaborations. Either as your operative resource or as a strategic resource. I can contribute with extensive experience in digital marketing, traffic acquisition, analyzing and reporting. I also offer workshops and trainings in how to navigate Google Ads. Apart from this, I have a good understanding of Google Analytics, Tag Manager, SEO and other traffic channels.
Senior Digital Strategist
SEM Teamlead

2018-05 - 2021-08

- Team lead for the paid team in parallel with being senior digital strategist.
- Continued working with some clients as stated in the role of account manager SEM.
- Coaching and one2ones for the paid team.
- Planning of work load and follow up on overall budgets.
- Quality control of the teams work and make sure there was opportunities to upskill.
- Internal and external trainings.
- Participated in recruitment and interviews.
- Involved in sales pitches.
Account Manager SEM
RAW DIGITAL

2014-11 - 2018-05

Client lead helping with their paid search and paid social advertising. This included, among other things, advertising on Google Ads, Microsoft Ads, Facebook Ads, Linkedin Ads.
- Worked with e-commerce clients with sales focus and clients focusing on traffic and branding.
- Develop and optimise the clients accounts and working towards reaching their goals.
- Regular reporting using Google Data Studio and Excel.
- Ongoing evaluation of campaigns, budgets and goals.
- Regular client meetings and contact by phone and e-mail.
SEM Specialist
Travellink

2013-04 - 2014-10

Responsible for campaign planning, execution, optimisation, evaluation and budgets for Google Ads and Microsoft Ads campaigns across all nordic markets and Poland.
- Reported to teams in both Stockholm and Barcelona.
Campaign Manager
Eniro

2010-09 - 2013-04

- Google Ads campaign creation.
- Support by phone and mail to customers.
- Support to the sales organisation.
- Provided training and introductions for new team members.
- Responsible for scheduling, recruiting and supporting our team of consultants.
Subject Matter Expert
IBM Greenock

2010-01 - 2010-09

- Team lead for customer service team for Sweden and Norway.
- Provided training for employees.
- Quality control of the services we provided.
- Planning schedule to make sure we always had full coverage.
Tutor
University of Glasgow

2010-01 - 2010-06

Taught the Swedish language to adult students on an evening course at the university.
Customer Service Representative
IBM Greenock

2009-01 - 2009-12

- First line support by phone to IBM customers.
- Held training courses for IBM business partners.
- Translation of documents.
Case Manager
Försäkringskassan

2008-08 - 2008-12

Worked as a case manager and paid out compensation for the care of a sick child.

Academic Background

Bachelor of Media & Communication
Örebro University

2004-01 - 2008-01

Certifications

SQL for data science with Google big query - Udemy
Bing Ads Accredited Professionals - Microsoft
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b45d5f51c0d9943ca677bec03f814208
80c2d996ebd241b778fd6bccc95588c3
1e0bf74fe307dc6474d48d1865f9333e
SheCodes Responsive - SheCodes
SheCodes React - SheCodes
SheCodes Basic - SheCodes
SheCodes Plus - SheCodes

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