Digital Marketing Automation Specialist Hørsholm, Danmark

Might be available

(Updated 2022-12-01)

Digital Marketing Automation Specialist

Hørsholm, Danmark

Native Danish, Fluent English, Intermediate Svenska, Norwegian, Beginner French, German

  • +15 år - Teknisk Marketing Strategi
  • +20 år - Online Marketing
  • 10 år - Marketing Automation
Contact

Skills (26)

Marketo

LEAD GENERATION

Marketing

Adobe

Zoho One

Pardot

METRICS

CRM

Act-On

CUSTOMER RELATIONSHIP MANAGEMENT

HTML5

Strategy

Zapier

DYNAMICS

MARKETING AUTOMATION

Webflow

Zoho CRM

Hubspot

Video Production

SALES STAFF

FlutterFlow

SALES SUPPORT

MICROSOFT DYNAMICS

Salesforce

Click-Dimensions

Recruitment

Summary

A marketeer with many years of experience working with- and leading teams within strategic, automated, social and data driven marketing. I have a proven track record of executing B2B and B2C 
campaigns for technical products, boosting sales, brand value and corporate routines. I’ve worked with all the major Automation and campaign platforms and I know the ups-and downs of each of them. Also I have a background as Art Director, CEO, CMO and hobby programmer which gives me the ability to 
fully understand most stakeholders and contributors to my projects. As an entrepreneur I have a business-first mindset.

Professional Experience

Freelance Marketing Automation Consultant
Steel Island ApS

2020-08 - Present

Work examples 1. Handlilng the overall global MA strategy and delivery.
Managing Pardot automations, campaigns, Engagement Studio and integration to SF and other systems. Pardot size: 500.000 2. Managing with the transition from Dynamics and ClickDimensions to SF/Pardot for a company with branches in 120 countries. The task is to help with the strategic side of implementation and as technical lead.
Pardot Size: 150.000 3. Creating a custom made lead generation tool based on public LinkedIn data for a recruitment agency. Also I implemented their entire Zoho Marketing Automation platform with all flows and automations.
Marketing Manager
SuperUsers

2018-03 - 2020-12

• Helped build an effective email marketing platform • Sales Support and Direct Sales entrepreneurship • Photography and videography
CEO & CMO
SkillsHouse

2012-09 - 2018-03

In 2012 i founded the tech training company SkillsHouse. We went from a turnover of zero to 17 million DKK in the span of 6 years. This rapid growth and success was largely due to the successfull marketing efforts and implementation of a substantial Marketing Automation scheme. The marketing "engine" fully supported our sales staff which ment that they every day had new warm leads to contact. Fed to them by the system i built.
In 2018 the company was merged with one of our partners in the industry.
Freelance Marketing Specialist
DKK

2011-01 - 2012-06

Established my own small Marketing Company, where i aimed to help companies with their marketing efforts. Among the customers were Adactit (later bought by TDC), Trendsales and a large amount of various other companies.
Marketing Director
MicroWorld

2007-01 - 2011-06

Responsible for creating and developing the entire online eco- system and Marketing Platform. From establishing a webshop with the backend training management system to a full blown marketing effort in order to place the company in the top 3 within its segment. I utilized tools as SiteCore, Exact Target, The entire Google eco-system (more or less), radio, print, Billboards and affiliate programs to achieve the goal. In this period the company went from a turnover of around 20 mill DKK to 36 mill
Art Director & IT Consultant
Microworld

2007-01 - 2011-05

Art Director
MicroPlanet

1998-01 - 2001-01

Tools Examples of some of the tools I master. Maybe it's relevant - maybe it's not • Adwords, Analytics, Adsense • Everything Adobe has ever produced • Marketing Automation (I've tried most) o Act-On, Click Dimensions, Marketo, HubSpot and more.
• CRM (SalesForce, HubSpot and Dynamics, Zoho) • 3D modelling & Video Production • HTML5, CSS, some JavaScript • FlutterFlow • Zapier • WebFlow • PHP & MySQL • Most CMS platforms

Academic Background

360
Rungsted Gymnasium

2022-10 - 1994-01

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