Kan vara tillgänglig
(Uppdaterat 2022-04-13)Digital forretningskonsulent
København, Danmark
Modersmål Danish, English
- E-commerce (B2B, B2C, D2C)
- Management konsulent
- Digital transformation
Kompetenser (32)
SALES DIRECTOR
E-BUSINESS
MAPPING
ECOMMERCE
BUSINESS DEVELOPMENT
Processer
SALES MANAGER
Assistant
udbud
BUSINESS CONSULTING
D2C
Sales Increase
EXECUTIVE ASSISTANT
forretningskonsulent
CLIENT RELATIONS
CMS
Koordinering
Marcom
RETAIL MARKETING
Marketing
Projektleder
GOVERNANCE
TOPO
Stakeholder Management
RETAIL
Product Owner
DCX
ARKIVERING
Digital transformation
SAAS
PAYMENTS
EU-Udbud
Sammanfattning
+20 years of digital experience
With a background rooted in eCommerce, marketing, sales and strategic consulting, and knowledge gained throughout +20 years of experience working in ‘the digital industry,’ I’m certain that I would prove to be a great asset to your already talented organisation.
Forming strategies based on data analytics and insights
I have a strong commercial understanding and a distinct entrepreneurial mindset.
My strength lies in understanding customer needs and to make data tangible and useful and to transform and translate knowledge into feasible strategies and tactics.
Improving customer engagement through digital presence
I have knowledge and experience working with various software platforms within Personalization, Marketing Automation, Engagement, CDP ect.. My experience includes the platforms themselves but it also includes the development of strategies and the creation of relevant user experiences (customer journeys) around the different platforms (omni-channel).
Throughout my career, either as a Director, Manager, Consultant and/or Advisor, I have assisted companies with the development of strategies and with the execution and the on-going (everlasting) optimizing of their digital presence in order to meet the needs and requirements of their customers and to honor my client’s ambitious goals.
I am a well-liked, engaged, motivating and inclusive colleague and leader
I come with many years of experience in leading and managing teams with a wide range of competencies and personalities. I am well-liked with strong interpersonal skills and a sincere interest in people and their well-being.
Professionell bakgrund
2022-04 - Pågående
Interim Chief Commercial Officer (CCO).
Responsible for marketing & brand management, marketing communications, strategies, subscriptions and loyalty programs, social (CMO) and Head of E-commerce & DtC sales.
2021-08 - 2022-03
Manage daily project goals and product schedules, adjusting expectations and setting priorities. Work with agencies, stakeholders and internal teams to create and customize products (3 brands).
Governance: Responsible for implementing governance in Hilding Anders and to consolidate and to standardize management, tasks, and services to ensure that each project is executed properly and in accordance with what is expected by both managers and clients.
2021-03 - 2021-06
Online team: Codan is working closely with a large Danish financial institution.
My responsibility was to ensure proper tracking (customer journeys) in close cooperation with both parties. Also to ensure the ability to exchange data both ways while being aligned with local legislation.
2020-11 - 2021-03
2020-05 - 2020-12
Responsible for up-comming key Ecom ecom markets - scaling and roll-outs. Responsible for the execution (launch) which included: Legal: Secure that FTC complied with local legislation (multiple markets equals multiple legislation).
Assortment: Due to local legislation some products can't be sold online in some markets. Responsible for compiling a negative list of products that can't be sold.
Tech: Build country-specific webshops. Align with local preference for payments. Integrations and secure local shipment provider(-s).
Marketing: Secure (launch critical) local marketing attributes and align launch with Marketing and local agencies in the different FCT markets.
Local Management team: Inform and secure alignment with the local management team (Managing Director, Marketing Director, Sales Director and Legal).
2018-03 - 2019-10
Monoloop enables businesses to consolidate customer information from the web and internal systems to get a full 360 omnichannel view of the customer.
My role at Monoloop is building a go-to-market strategy, product development, and customer care.
2018-06 - 2018-12
My role as an advisor for Carl Ras was to identify and qualify the respective potential suppliers. In addition to that, I also advised Carl Ras how to build their future organization around their new digital setup.
2018-03 - 2018-03
Attached as an advisor on demand.
2016-06 - 2017-12
Selected clients: ∙ Saint Gobain: (Strategy development and technical re-launch) ∙ Flugger: Strategy development (B2B) ∙ Rudolph Care: the customer chose to change agency and go with me
2015-05 - 2016-06
2014-09 - 2015-04
2013-01 - 2014-01
JCP Nordic / JCP Ignite Jan 2013 - Dev 2014 Interim - Head of office. Hired to establish JCP Ignite in Denmark (Jan 2013 - Dec 2014) JCP Ignite was an advertising agency in the JCP group.
Primarily worked for Mars Scandinavia with Go-to-market strategy in Scandinavia involving event marketing, App development and POS.
2011-10 - 2013-01
2011-01 - 2011-09
∙ Responsible for the re-launch of the Danish webshop
2010-04 - 2011-01
2008-09 - 2010-03
Glassbox was one out of 3 Danish GACP's (Google Analytics Certified Professionals) and had staff members with "Omniture Certified Professional", "Google AdWords Qualified Individual" and "Google Analytics Qualified Individual" certifications.
2007-01 - 2008-01