Technical Architect - Chicago, IL

Responsibilities

• Maintain and support Oracle Eloqua integrations with Salesforce.com, Microsoft Dynamics, Adobe Experience Manager, Adobe Analytics, Adobe Test & Target, Data Warehouse, and RESTful API services
• Collaborate with other departments, including Marketing, to successfully implement and realize cross-functional projects such as ABM, CX, Attribution, Personalization, and Targeting
• Translate business needs to technical specifications
• Develop and maintain marketing automation platform technical documentation
• Recommend when to leverage existing Oracle Eloqua capabilities vs. leverage partner/vendor capabilities vs. Build for new solutions
• Work cross-functionally with Business Applications teams related to the CRM integrations and the next generation marketing analytics and data infrastructure
• Recommend and implement audience segmentation strategies that incorporate available demographic and behavioral criteria from multiple sources within the marketing data ecosystem for optimal design and response
• Drive marketing infrastructure and customization of the marketing automation platform including scoring, multi-touch drip nurture and broadcast emails, profiling, segmentation, workflows, and ROI reporting
• Troubleshoot CRM errors, design and implement long-term solutions in accordance with existing requirements/structure

Requirements

• 5+ years technical solution experience; 3+ years hands-on experience with Oracle Eloqua implementations and integrations
• Deep understanding of Oracle Eloqua is a must
• Good understanding of Web, CMS and related technologies